Profile

Publicis JimenezBasic is the largest creative agency in the Philippines. We are part of Publicis One under Publicis Worldwide, one of the Top 3 global communications conglomerates in the world spanning over 300 offices in 70 countries. We are a pioneering integrated agency with an unmatched client portfolio of the largest and most influential brands in the country.

We are firm believers in the guiding mantra of Publicis’ founder Marcel Bleustein-Blanchet: You have to lead the change, if you don’t want to be led by change.

This has greatly influenced our growth strategy and the way we do business. We have embraced the inescapable reality that brands today compete with new technologies, empowered consumers, shifting public attitudes, upstart contenders and so much more. In order to keep brands relevant among customers, managing change and uncertainty is a pre-requisite.

We are fully committed to creating leading strategies and powerful ideas that allow the brands we manage to become unique and irreplaceable. Together with our partner agencies in the Publicis network, we innovate and collaborate to build our Clients into the global brand leaders they aspire to be—to Lead The Change in their industries, just as we do.